First thoughts on first pass design

Here are some thoughts, just to get the conversation started.

1. It's awesome that you are taking the initiative to do this.
2. Your idea for the conversion illustration in the lower half of the page is excellent. (I won't comment on fine details yet).
3. The font for "The playlist format meant to be shared" feels wrong.
4. "The playlist format meant to be shared" is a good text tweak.
5. The "We began writing" paragraph needs a fresh start.